I’m on vacation for a week but I'm not abandoning you! Since we’ve had an explosion of subscribers to The Digital Leader Newsletter since its launch three months ago, let’s get everyone caught up. Here are some reruns categorized by theme.
First, here’s the value proposition episode for The Digital Leader Newsletter. We will be exploring “value proposition” development in future episodes. Compelling, differentiated, and clear value propositions are critical to successful growth and a secret weapon in getting ideas “sold” and aligned inside an organization.
Speaking of “value propositions”, please sign-up your team and recommend The Digital Leader Newsletter. There is a “free” subscription option. Thanks!
Creating systematic curiosity about “the customer” and the job they do is both the best packaging (hard to argue with being customer-centric) as well the best methods for figuring out what to innovate on. Here are the episodes on Customer Centricity.
Next week’s episode will be a BIG one. In it, I will give you a SUPERSET of principles for creating a culture of customer-centricity. Why are “principles” key for galvanizing an organization for the hard work ahead on innovating and growing? That’s what I frame in this episode.
Innovating — with many definitions and methods, here’s strategies and techniques that help clarify the communication and fit into ANY innovation approach, framework or methodology.
I got incredible feedback and engagement on this episode about decision-making…
And finally, the key to understanding the customer and striving to create better insights and solutions is “staying in problem space”. Here’s the What Sucks??? episodes showing how to gain superior insights before jumping into solutions.
What’s Next — You Tell ME!!!
At Amazon, to ask for feedback, we would ask “how’s my driving?” Please send me feedback, suggestions, and ideas.
About The Digital Leader Newsletter
This is a newsletter for change agents, strategists, and innovators. The Digital Leader Newsletter is a weekly coaching session with a focus on customer-centricity, innovation, and strategy. We deliver practical theory, examples, tools, and techniques to help you build better strategies, better plans, better solutions — but most of all to think and communicate better.